To increase our intake of whole, plant based foods and to decrease processed and animal based foods.
To educate and empower our students with the overwhelming scientific evidence that the benefits of a whole food plant-based diet are indisputable and will ultimately lead to a healthier population.
Our philosophy may surprise you, and it may scare you a little too.
It may surprise you because we do not believe in “diets” or calorie counting (we promise). It may scare you because it asks you to rethink basically everything most of us have learned from birth about food. In the past eight years we have been evolving with our own beliefs and practices with food. We have been to conferences, and have read as much scientifically based research as we can.
Our conclusion is that diets that include an abundance of animal products will eventually adversely affect you and everyone else.
A diet that is between 90-100% plant based is the answer to alleviate inflammation (the root cause of all disease), will aid in recovery, and will not only prevent disease, but reverse much of it as well.
From the abundance of research now available, there is an avalanche of professional athletes that are moving to plant based diets. The Redskins offensive line, half of the Tennessee Titans defense, Kyrie Irving, and some quarterback you may have heard of named Tom Brady. We whole -heartedly believe in this philosophy and mission, and we are always excited to share this message with all that are ready to evolve with us.
There is no precise answer as to how much water each person needs. Some of this is dependent on humidity, activity level, environment, etc... So how much water
should you be drinking?
THE S.A.D FACTS ABOUT THE AMERICAN DIET
3.1 Trillion Dollars. What’s that number? That will be the total expenditure for health care in America in 2016. That is everything from the insurance premiums we pay, to Medicare/Medicaid, cancer treatment, to taking our kids to urgent care. 3.1 Trillion is 17% of our nation’s GDP. The American economy is massive, but what we pay for health care does not need to be.
GOAL SETTING LOADING/UNLOADING YOUR PANTRY
In our previous writings, we have put forth our philosophy on moving away from processed and animal foods and towards a whole foods, plant-based diet. We also have given you facts about how Americans eat, and it is not pretty! We eat ourselves away from good health! So now what do we do?
WE ARE WHO WE ARE, NATURAL HERBIVORES
“The birth of agriculture only started about 10,000 years ago at a time when it became considerably more convenient to herd animals. This is not nearly as long as the time [that] fashioned our basic biochemical functionality (at least tens of millions of years) and which functionality depends on the nutrient composition of plant-based foods.”
BUSTING THE PROTEIN MYTH
The mythology in America that we need huge amounts of protein comes from the relentless marketing campaigns of the meat and dairy industries. Just as Coca-Cola found a dietician a few years ago willing to say Coke was not bad for you, the meat and dairy industries fund counter-research expounding on the benefits of eating large amounts of what they produce.
WHAT PLANTS TO EAT FOR HEALTH AND PERFORMANCE
We will focus on three value areas: Fiber, Antioxidants, and Protein. All three are crucial to being lean and healthy, and two of the three you won’t get from eating animals!